Tag Archives: PR

ZDnet Writer “Creeped Out” by PR Pitch – But Why?

Each month, ZDnet enterprise technology reporter Rachel King highlights (or maybe I should say low-lights?) a particularly awful pitch from a public relations professional. I am a fan of columns like this one because it keeps PR people earnest. A … Continue reading

Posted in Industry, Public Relations | Tagged , , , , , , , , , | Leave a comment

3 PR Lessons from Jay Z and Kanye West

I’m a big fan of rap & hip-hop music, and this summer has featured a number of huge releases from some of my favorite artists. Two that received the most buzz, at least in the mainstream media, were Kanye West’s … Continue reading

Posted in Digital Media, Marketing, Public Relations | Tagged , , , , , , , , , , , , | Leave a comment

No One Cares About The Stories They’re Not In

  “No one cares about the stories they’re not in.” Matt Nathanson’s new album was released today. Appealing to the true public relations junkie within me, the above was my favorite line after the first listen. Although he probably didn’t … Continue reading

Posted in Public Relations | Tagged , , , , , , | Leave a comment

Qwiki: An Impressive Yahoo! Acquisition

Public Relations is all about storytelling, right? It’s all the buzz, especially since the advent of social media gave organizations the platforms needed to engage with customers directly in real-time. In 2010, Forbes article “Marketing 2.0: Less Spin, More Value” … Continue reading

Posted in Digital Media, Public Relations, Social Media | Tagged , , , , , , , , | 1 Comment